Latest News: Construction Commenced!

Welcome to the spacious FOCUS range.

1, 2 & 3 bedroom apartments that truly feel like homes. Discover family-sized living areas, expansive bedrooms and floor-to-ceiling windows offering city vistas.

See Floorplans

We put decades of design experience into every apartment - so residents can truly enjoy every moment they spend at home.

Sleep Sound

We’ve spent the past 30 years thinking about what makes the perfect city home. Our team of architects and designers work alongside Melbourne’s best acoustic engineers to ensure our apartments don’t just meet exceptional building standards - they offer unparalleled peace & comfort.

Watch a video from our Head of Product Design

Room to grow

Higher 2.7m ceilings and floor-to-ceiling windows will provide bright, light-filled living areas by day and city vistas by night.

Space to live

Innovative storage spaces, intergrated shelving, desks and concealed laundries combine for maximum convenience.

Year round comfort

Comfort is paramount and apartments incorporate concealed reverse cycle air–conditioning and double glazed windows.

Choice of colour schemes

Focus Melbourne apartments feature exceptional attention to detail throughout and are available in a choice of designer colour palettes.

Real kitchens

Versatile kitchens boast composite stone bench–tops, stainless-steel sink, LED feature lighting, soft-close cabinetry, German tapware, pantries and excellent storage.

Quality appliances

Miele stainless steel oven, full size gas cooktop and externally ducted rangehood. Additional options include Miele dishwasher or Fisher & Paykel intergrated dishwasher-drawer.

Beautiful bathrooms

Elegant fully-tiled bathrooms include semi–frameless shower screens, concealed cistern, mirrored cabinet, high-gloss cabinetry and composite stone shelf with feature LED lighting.

Get your floorplan pack.

See a selection of our favourite floorplans and the FOCUS brochure, or contact us today to inspect the entire range.

Make it yours and enjoy the peace of mind that comes with buying brand new.

  • Freehold title
  • Low maintenance & energy efficient
  • Manufacturer and builder’s warranty
  • Deal direct with the developer - Central Equity
  • One-stop-shop property management services
  • Qualifying owner occupiers will save from $20,000 up to $52,000 in Stamp Duty.

Spacious floorplans

Our apartments are up to 115m² which is larger than many others on the market. Well appointed and stylish kitchens. Bedrooms with built-in-robes. These truly are city homes.

Award-winning Reputation

Our latest completed project, Southbank Place, is HIA Victoria’s 2019 Apartment Complex of the Year! This joins our legacy of award-winning design, with previous HIA awards in 2011, 2012, 2016 & 2018.

We are Central Equity and we can help.

Deal direct with a local Melbourne developer with 30 years’ experience and 80 projects delivered as promised. Our sales team do not work for commission and are dedicated to matching buyers with the perfect property for their needs.

Display Centre Open 7 days a week

151 City Rd, Southbank - Google Map (Southbank Grand Display Centre)

Currently Closed: Today's hours are 10am - 5pm
Mon to Sat: 10am - 5pm & Sundays: 12pm - 5pm

Holiday Hours: Closed Dec 25, 26 & Jan 1

Call Lucia

  0409 356 326

Canto, Mandarin & English

Call Jamie

  0411 892 236

English